MEMO: How we Closed the Digital Gap + Built a New Winning Playbook

By January 26, 2021 No Comments

After the 2012 and 2016 elections, Democrats and progressives fell behind their Republican counterparts when it came to engaging voters online.

The innovations of the Obama campaigns slowly became outdated, and the digital talent pipeline on the left grew into a culture of little innovation. Since our founding in 2017, ACRONYM has helped our side close that gap and write a new playbook for building power. Over these past three years, we’ve taken bold risks, learned from our mistakes and failures, pivoted quickly, tested everything, and shared what we learned to help Democrats flip hundreds of seats from red to blue at every level – from local and state races to the White House.

[Click here to download the memo >>]


Author ACRONYM Staff

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