The Senate FYI is a weekly newsletter that covers digital spending trends in the races that will make or break the Senate majority in 2020. Each week, we break down digital spending in the most competitive Senate races and spotlight the issues or narratives that are trending in the candidates' and outside groups' digital ads.

Also see: FWIW; FWIW Podcast

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The Senate FYI: It’s huntin’ season down in Georgia

February 20th, 2020

In an Instagram post last week, Loeffler touted her Second Amendment convictions as a down-to-earth hunter. Unfortunately for her campaign, it was quickly discovered that Loeffler doesn’t actually have a hunting license in Georgia – and the Collins campaign pounced.

The Senate FYI: Sweet Home Alabama, Trump I’m coming home to you

February 13th, 2020

This week as Democrats continue to spend $$ online, we'll take a closer look at their ad game and see who's up and who's down.

The Senate FYI: If the glove fits, acquit him anyway?

February 6th, 2020

Collins voted “Yay” to bring witnesses, with what Gideon calls "permission" from McConnell. However, Sen. Collins ended up voting to acquit President Trump. Democratic candidates like Hickenlooper, Kelly, and Gideon also spent major $$ on ads.

The Senate FYI: Somebody call Thom

January 30th, 2020

Who's up and who's down in the online battle for control of the U.S. Senate? We take a look...